How to Find a Good Real Estate Agent

Choosing the right real estate agent is one of the most important decisions you’ll make when buying or selling a property. A strong agent can protect your interests, save you time and money, and help you navigate a complex process with confidence. A weak one can cost you opportunities, value, and unnecessary stress. Here’s how to find a real estate agent who’s truly working in your best interest.

1. Look for Local Market Expertise

A good real estate agent understands the nuances of your specific market—not just the city, but the neighborhood, building types, and buyer behavior. Ask how many transactions they’ve handled in your area and how they approach pricing and strategy. Local expertise leads to better positioning, stronger negotiations, and fewer surprises.

2. Prioritize Strategy Over Salesmanship

Be cautious of agents who focus only on enthusiasm or promise an unrealistic price. A strong agent should be able to clearly explain why they recommend a certain strategy, pricing approach, or timeline. Look for someone who uses data, market trends, and experience—not guesswork—to guide decisions.

3. Evaluate Communication and Transparency

Real estate moves quickly, and poor communication can derail a transaction. A good agent is responsive, clear, and proactive. They set expectations early, explain each step of the process, and keep you informed—even when the news isn’t perfect. Trust is built through consistency and honesty.

4. Ask About Negotiation Experience

Negotiation is where real value is created or lost. Ask how the agent handles offers, counteroffers, inspections, and contract issues. A skilled agent knows when to push, when to protect, and how to keep deals moving forward without sacrificing your interests.

5. Understand Their Full Process

A professional agent should have a clear process from start to finish. This includes preparation, marketing, showings, follow-up, negotiation, and closing coordination. Structure and accountability are signs that the agent treats real estate as a profession—not a side job.

6. Look for an Advisor, Not Just a Transactional Agent

The best agents think long-term. They’re focused on your goals, your timing, and your financial outcome—not just closing a deal. Whether you’re buying, selling, or investing, a good agent acts as a trusted advisor who helps you make informed decisions now and in the future.

Final Thoughts

Finding a good real estate agent isn’t about choosing the flashiest marketing or the lowest commission—it’s about choosing someone who combines experience, strategy, professionalism, and integrity. Take the time to ask questions, understand their approach, and make sure you feel confident placing such an important decision in their hands.

When you find the right agent, the entire real estate process becomes clearer, smoother, and far more successful.